Dain Suh
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2021 Halloween Collection

Art direction for 2021 Halloween Limited Edition Collection Nails including creative concepts, backdrops, props, makeup, hairstyles, casting, and styling. Was fully responsible for post-production selects and retouching notes and everything involved to bring creative direction to life. Designed a full range of visual assets to use on in-store displays, e-commerce campaigns, and social media.

2021

 
 

Halloween Collection
Art Direction

Art direction for KISS 2021 Halloween Limited Edition Collection Nails. Wanted to create modern Halloween looks by using unique fashion elements and dramatic makeup and hair.

Responsible for executing concept development and art direction on set, leading in model casting and post-production, and designing a full range of visual assets including but not limited to Instagram launch grid, web banners, emails, and display ads.

Brand: KISS Products
Art Director: Dain Suh
Photographer: Hyuna Shin
Videographer: Jiwon Choi
Models: Deja Lighty, Alena Frolova
Makeup Artist: Seong Hee Park
Hairstylist: Louis Angelo
Manicurist: Kayo Higuchi
Stylist: Samantha Kim
Date: 2021

 

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